You don't need to do it alone. You'll be happy to know that there are so many people out there who can help you set up your coaching business. If you don't have the technical skills for example, you can get expert website developer and designers to help you set up your website. You can also hire ghostwriters, SEO experts, link builders, etc. depending on your need and budget.
Expertise and great reputation are the most important elements. It doesn't matter how attractive your website is; if you don't have the needed expertise (and something to prove it) and great reputation, there's no way that you're going to succeed in this endeavor. So, choose a Asia Email List niche that you really know from inside and out. Then, create great reputation by being active in helping your prospects on online communities and by making sure that everybody who signs up to your programs is extremely happy.
The success rate is very low. A huge number of people who have started their coaching business have failed miserably in this endeavor. So, if you think that luck and charm would be enough to make it in this business, you better think again. If you want to be one of those people who are now very successful in this niche, you must be willing to work really hard. Commitment is something that will help you get closer to your goal.